The North London Families Map

Ten cultural organisations in north London, including the Charles Dickens Museum and the British Postal Museum and Archive, collaborated to develop a map encouraging local families to pay them a visit. The map highlighted the close proximity of the venues, displayed bus routes and provided information for visitors.

My clients asked that their sites were represented by an illustration of the exterior of the building, each  in a different colour. I was also asked to develop a character to lead the trail; and so I created Finsbury the fox. Finsbury is an urban fox, which I chose as he would not be out of place in the North London area.

“Abi created an illustrated map of Islington and Camden, London showing the relative positions of local family friendly venues. She also created a fun character, Finsbury the fox, to help families navigate the map.

Abi was highly creative, able to work to a complicated brief and the needs of a variety of very different venues. She helped us to organise our ideas and create an accurate, engaging and child friendly map. She was highly professional throughout, easy to work with, highly creative and showed an excellent understanding of our audience. It is a testament to the quality of her work that the map appeals to both children, who appreciate its playfulness, and adults who appreciate the accuracy of the map and quality of the illustrations. I’d highly recommend her.”

Rebecca Campbell-Gay, Heritage Education Officer, Islington Local History Centre and Museum


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